Referral programs management
Referral Programs Management functionality is designed to manage Referral partners — participants in customer referral programs that deliver leads in a less organized manner, and can vary from verbal to written recommendation of the lead.
The functionality of the system is designed to help customers in developing relationship with various marketing channels, including but not limited by potential resellers, referral partners and affiliates.
Channel partners compensation management
Our product contains a partner tracking and payment management solution. This extensive reporting system will put your team and your partners at ease, because they can always access the latest data about their accounts and leads performance.
Contract management
With our system you can store contracts signed with each partner and see “Compensation” filed for each partner. The numbers will be presented in % and $ value according to the agreement with a particular partner. You can also see the revenue generated up to date since the sign-up event.
Reporting
We have a flexible reporting solution that gives you the ability to choose a report template or to customize reports according to your partners’ needs. The status of leads such as “qualifies”, “unqualified”, “dead”, and “active” should be sent to partners according to a mutually-agreed-upon time frame.
Security controls
You can set permissions which will allow your partners to access the sales leads in their territories only, or only the leads provided only by them. You can also manually share specific sales leads with other users to maximize business opportunity.
Automatic lead routing
Our product makes lead management easy by setting up queues and assignment rules to automatically route qualified leads to the right distributor (such as a sales organization that is located in a country where you have no inside sales capabilities) based on customized business rules, and track the status of every lead in your partner marketing channel. Your referral partners will get instant access to the latest prospects, and leads are never dropped or lost.
Email prospecting and tracking
This functionality will empower your resellers and referral partners to send personalized, template-based email messages to prospects in large numbers, and to easily track responses, all from one centralized lead management system.
Lead acceptance
As partners accept leads, the system will enable tracking and accountability, so customers always know their lead status.
Targeted messages
Our system allows you to design specific messages and publish them to each individual channel partner program.
Document management system
The system provides a central repository of all the documents and communications your channel partners will need to support their sales and marketing efforts. Your partners will have constant access to all the up-to-date documents (product brochures, presentations, and support documents) from anywhere in the world, so they can respond to customer information requests quickly and easily.
Search
Your partners will be able to conduct keyword searches to quickly find relevant information, view documents, and then they can send them as attachments directly from the search results to their prospects.
Secure Records Management
Security rules and custom folders allow managers to organize documents and communications based on partner type, department, or any other criteria, with access limited to the intended viewer only. Document management is secure and customized.
2nd tier referral program
Our system enables you to track not only the sales from each of your 1st tier partners, but also sales made by newly signed-up partners that joined the program as a result of a reference from one of your affiliates or referral partners. Compensation therefore has to be calculated according to company agreement and values displayed in a field “2-nd tier partnership.”
Co-marketing program management
Your partners can submit marketing requests to you for co-marketing programs, to drive their business. Requests are automatically compared and deducted from the partner budget. Customers will be able to manage partner claims for funds requests by analyzing each claim, compared to the allocated budget for each partner. Claims should be documented with a proof of performance. For all financial and non-financial transactions, partners submit claims with proof of performance. Documents and uploaded materials are integrated with marketing programs.
Special promotion for partners
With our product you will be able to make your partner portal “stickier” and increase partner adoption by creating and communicating rebates and promotions for the partners. We will gladly provide rebate guidelines and best practices to help channel managers design and launch winning programs.
Your partners will have the ability to submit special pricing requests for competitive deals on which they are working.